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How can I increase my visibility on Hipsy?

Hipsy offers a vast number of workshops and events, and we always try to display the offerings that are most relevant to visitors. Several factors are important for this.

Provide good information

Entering the correct information about your event ultimately helps in displaying your event correctly on the website when filters and the search engine are used.

  • Ensure that the system recognizes the location of your event. Many visitors search for events in a region, and if the correct location is saved with your event, it will be displayed at that time.

  • Choose the relevant themes that belong to your event. Themes are also important for visitors to filter events.

  • Ensure a good event title. The search engine on Hipsy primarily searches by the title of an event.

Sell tickets

If you sell tickets for your event, the system sees your event as a popular event. The more tickets you sell, the more popular your event is deemed. The popularity of an event has a significant impact on the ranking of events.

Set the tickets that website visitors can purchase. Also, ensure that all your participants attending the event buy a ticket on Hipsy. For example, communicate the link to your ticket shop in your newsletter or social media posts. Besides providing a convenient workflow and administration for you, this also increases visibility on the platform.

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Event organizers can use Google Analytics or Meta Pixel to gain insight into their reach, measure visitor behavior, and target ads more closely to people who are likely truly interested in their events.